SNAIL MAIL’s new album “Valentine” is a beautiful progression from her influential debut. It’s in the house NOW on LP, CD and indie-store only gold vinyl!


With her 2018 debut album Lush, SNAIL MAIL perfectly captured the feeling of having your heart being bashed to pieces and ceremoniously stamped on, as well as acknowledging the melodrama of believing that the hurt will last forever. On the immaculate “Pristine,” for instance, LINDSEY JORDAN vowed to never love anybody else again, declaring: I’ll still see you in everything.

Paired with precise, spare and clean-sounding guitars, Lush‘s emotional astuteness also made it a pretty formidable record to improve upon. But instead of attempting to rehash the sound of her debut, Snail Mail’s follow-up, VALENTINE, embraces a rich palette of warm synthesisers, longing orchestral hums and gravelling folk.

Get your copy of Valentine on LP, CD or indie-store only gold vinyl HERE.

Valentine’s centerpiece, the stand-out track ‘Forever (Sailing)’, utilizes sampling with magical results by borrowing its swooning chorus melody, hissing percussion and title from the Swedish disco singer Madleen Kane. While Kane’s ‘You and I’ felt full with hope that love could prevail over the stormiest of seas, Jordan’s reworking weathers more uncertain waters.

While Jordan’s voice has often been the highlight of past Snail Mail releases, there’s a clear progression in the power and expression of her vocal here. It deftly shifts from the hushed folksy delivery of ‘c.et.al’ to the desperate plea which bursts out of ‘Valentine’s soft-focus beginnings (“So why you wanna erase me?” she cries). On the exceedingly personal and synth-laden ‘Ben Franklin’, which references the singer’s stay in a rehabilitation facility in its second verse, Jordan counters this vulnerability with a frayed growl: “Sucker for the pain, huh, honey?”

While previous Snail Mail releases embodied the perspective of teenage malaise and trudging around the suburbs with dreams of escaping them, Valentine subtly touches upon the ways that Jordan’s life has shifted since her debut album changed her life. On ‘c.et.al’, accompanied by spare guitar, she captures the detached reality of life on the road. “Even with a job that keeps me moving,” she sings, “most days I just wanna lie down.”

On the title track Jordan’s narrator slips away behind closed doors with a hint of fear: “Let’s go be alone, where no one can see us, honey,” she warns. “Careful in that room, those parasitic cameras, don’t they stop to stare at you?” Album closer “Mia” is one of the most beautifully sad devotions of eternal love that Snail Mail has ever written: combining her signature intensity with a softer kind of tenderness. “Isn’t it strange, the way it’s just over… Mia, don’t cry / I love you forever,” Jordan sings. “But I gotta grow up now.”

Expertly curated, every single song in ‘Valentine’s relatively restrained 10-song tracklist feels like a fully-realized gem. As a songwriter, Jordan continues to cut straight through to the messy, conflicted, hopelessly infatuated guts of life. It’s a rare skill to pull it off so flawlessly in a signature track or two – let alone across the space of two concise records.

“I wanted to take as much time as possible with this record to make sure I was happy with every detail before unleashing it unto y’all,” Jordan says in a press release. “Referring to the process as the deepest level of catharsis and therapy I have ever experienced would be a huge understatement. Valentine is my child!”

Valentine will be out this Friday, but you can preorder your copy in our WEBSTORE right now. And check out these other Snail Mail releases, too!

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